The World Cup is causing a spike in Tinder activity

The 2026 FIFA World Cup is underway, and international tourists are obsessed with mundane American things. It seems like they're also interested in another American export: Tinder.

Compared to the same time last year, the dating app has seen increases in Swipes, Likes, and matches across World Cup host cities. The U.S. is seeing over a 15 percent increase in users, around a 25 percent increase in Swipe activity, and nearly a 60 percent increase in matches compared to June 2025.

Mexico and Canada are feeling the love, too, with increases across the board.

The app saw an average 47 percent increase among international users in game host cities, according to internal data from June 11 to 16. This is across host cities and match days, and is after accounting for ordinary summer travel. Some of the strongest activity jumps include +80 percent in Monterrey around the Sweden vs. Tunisia game, +74 percent in Guadalajara around Korea Republic vs. Czechia, and +47 percent in Boston around Iraq vs. Norway.

Domestic users are apparently feeling like driving a goal, too, with a 22 percent increase.

Tinder is also seeing increases in Passport Mode use, which lets users swipe in other locations than where they're currently based. The New York/New Jersey area, Los Angeles, and Miami are the top host metros for Passport inflow, according to Tinder. The top origin countries — excluding host countries — include Great Britain, Brazil, Thailand, and Nigeria.

It's not surprising that sports invigorates the desire for a date (or a hookup). During the Olympics, Tinder users often try to virtually enter the Olympic Village with Passport Mode.